Using a CSV file to update Auto Optimizer campaigns is an easier way to work, especially when you run several Auto Optimizer campaigns at a time. It allows you to create or update Auto Optimizer campaigns without the need to go through the platform.

You can start by downloading the existing campaigns into a CSV file that includes all the campaigns’ data, adjusting the file as necessary, then uploading it back into the system. Your campaigns will then be automatically updated according to your modifications.

There are two different templates for Pop & Domain redirect and Push campaigns, here you can find guides for each template:

General Concept

In the CSV file, each row represents one campaign.

When you export Auto Optimizer campaigns, they will have an ID in the ID field. This way the system knows that it’s an existing campaign that you are updating. 

Download Existing Auto Optimizer Campaigns into a CSV file

Download All Auto Optimizer Campaigns 

In order to export your existing campaigns into a CSV file, navigate to Campaigns, click on ‘Download Optimizer Campaigns’ button and choose ‘Download Optimizer Campaigns’. This action will download all your campaigns into a CSV file, except for your Removed campaigns. If you want the file to also include the Removed campaigns, choose the option ‘Download Campaigns (including Removed)’.

Download Group’s Campaigns

In order to export the Optimizer campaigns of a specific group, navigate to a specific group, click on ‘Download CSV’ button and choose ‘Download Campaigns’. This action will download all your campaigns into a CSV file, except for the Removed campaigns. If you want the file to also include the Removed campaigns, click on ‘Show Removed’ and then click on ‘Download CSV’.

Upload a CSV File

In order to upload a CSV file:

Navigate to ‘Tools’ > ‘Update Optimizer campaign using a CSV file’.

Choose a CSV file to upload.

Review the Preview screen.

Press the ‘Update Campaigns’ button in order to complete the update process.

In case of errors in the file, you should fix the errors and upload the file again in order to be able to complete the update process.

Preview Screen

After choosing a CSV file and uploading it, the content of the CSV will be visible in a Preview screen.

The data that is visible in the Preview screen represents the campaign’s status AFTER the CSV processing is completed.

The Action column will be seen empty, as the action has already been processed.

Column Description and Valid Values

Below is the list of columns in the CSV file. Fields marked in * are mandatory.


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