• Increase CPA goal - extend the learning phase for each source. Determine the current bid on optimized phase.  Please note: increasing CPA goal can affect your margin. 
  • Increase multiplier - allows buying more traffic from existing sources by increasing the maximum bid per source. 
  • Increase core bid - opens new segments of sources that weren’t available before. Will affect the maximum bid as well.   
  • Increase the daily budget
  • Target asap traffic distribution 
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